Nvidia's $299 RTX 4060 Is Launching Early

Nvidia's $299 RTX 4060 Is Launching Early

Nvidia has officially confirmed that its GeForce RTX 4060 8GB graphics card will be available starting June 29 for $299, as originally noticed by WCCFTech. The card was originally set to release in July alongside the RTX 4060 Ti 16GB, but the two will now release independently.

Nvidia has been in a bit of a tight spot lately. Despite being the biggest maker of discrete graphics cards, they’ve been going through the wringer with cards that are either hugely expensive–$1600 for the RTX 4090–or aren’t offering a meaningful improvement over their predecessors, as is the case with the RTX 4060 Ti 8GB, which performs very similarly to the last-gen RTX 3060 Ti under most conditions for a $400 asking price.

The GeForce RTX 4060 will now be available to order starting June 29, at 6AM Pacific.
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The RTX 4060’s $299 price tag makes it the most affordable of Nvidia’s cards. With the same 8GB of memory, the RTX 4060 Ti 8GB has been generally regarded as a disappointment by tech blogs and tech YouTube channels, with the lower amount of memory crippling the new card’s processing power. With a cheaper price tag and a better match in terms of processing power, the RTX 4060 could make for an appealing option if the performance matches up.

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