Feature: The Rise Of 'Scam Games' And 'Keyword Bingo' Firms Flooding Switch eShop

Sea of low-quality.

It’s difficult now to remember a time when the Switch eShop wasn’t rammed with low-cost, low-quality games making it laborious to find the great new releases amongst all the dross. What began as an immaculately clean, functional store back in 2017 quickly ballooned and before long Nintendo was inundated with software submissions vying for visibility on a crowded digital marketplace. Inevitably, these included titles from less-than-scrupulous developers and publishers looking to make a quick buck.

In recent months, the number of quick-and-dirty ‘clone’ games seems to have exploded, though. The Last Hope – Dead Zone Survival is a notable example which is no longer on the eShop after it caught the attention of Sony’s copyright lawyers. That was an open-close case, perhaps, but the underhand tactics being employed by select publishers make a handful of PC-based bullshots look like quaint, small-fry false advertising.

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