Nintendo Is "Evolving" Into An Entertainment Company, According To Doug Bowser
“With gaming as a nucleus of the overall business model”.
Nintendo has mentioned on a number of occasions in recent years how it wants to go beyond video games and the company’s American president Doug Bowser has now reiterated this during an interview with the Washington Post.
Bowser mentioned how Nintendo is currently “evolving into being an entertainment company with gaming as a nucleus of the overall business model”. While Nintendo has dabbled in other areas such as love hotels and playing cards throughout its history, its recent push in other areas like theme parks and the movie industry have been significant game changers. It’s also teamed up with toy icons like LEGO and released multiple mobile games.
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