Category: AnnouncementsSeptember 16, 2024

Sea of Thieves & Xbox in NYC to Kick Off New York Liberty’s Push to Playoffs

Chris MunsonHead of Xbox Global Sports Partnerships

As the New York Liberty charts a course to the 2024 WNBA Playoffs, Xbox and Sea of Thieves are landing on the shores of Brooklyn to add their fearless seafaring energy to the fandom. We’ll spread fun and pirate shenanigans across the five boroughs, finally coming together at Brooklyn’s Barclays Center on International Talk Like a Pirate Day – Thursday, September 19 – to celebrate the New York Liberty’s final home game of the regular season. The Liberty are marauding their way into the playoffs, and the Sea of Thieves crew will bring all the trappings of a proper pirate send-off as the team pursues their first championship.  

The Liberty’s mascot, Ellie the Elephant, will serve as “Pirate Queen” for the week, leading the Sea of Thieves’ pirate crew as they make landfall across New York City today, sharing their signature swashbuckling excitement with fans. Once the pirates land, from September 16-18, Ellie will send her crew out to the five boroughs to hide various pirate treasure such as New York Liberty VIP tickets and one, three and six-month Xbox Game Pass Ultimate and PC Game Pass subscription token codes (in the form of Gold Doubloons) around the city. Follow Ellie the Elephant on social media for clues on where to find the treasure!

The adventure continues September 19 at the Liberty’s Fan Appreciation Game, where Ellie and her pirate crew will host more Xbox giveaways and help fans perfect their “arrrgh”s and “aye matey”s—just in time for International Talk Like a Pirate Day. For the ultimate nautical flair, this game will feature a custom Xbox and Sea of Thieves-themed court at Barclays Center.

The continuation of the Liberty and Xbox’s award-winning and innovative partnership allows both brands to reach and engage with new fans in unique ways, while also creating synergy between the WNBA and gaming communities.

This collaboration continues Xbox’s commitment to women’s sports. In past seasons, we have teamed up with the Liberty to bring the excitement of Roblox and Starfield to the team’s loyal fanbase, and now the adventure continues with Sea of Thieves, marking yet another innovative partnership. 

In Sea of Thieves, the fun of International Talk Like a Pirate Day lasts all week long! Check out discounts in a Pirate Emporium sale beginning September 19, stream your adventures on Twitch and give out Twitch Drops to your viewers, and set course for a Community Weekend full of login bonuses and boosted rewards. Check out the Sea of Thieves website and social channels for all the dates and details!

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Category: Announcements