SweetRush Ranked #1 Top Content Provider With AI Tools Expertise
Employing a multifaceted and holistic framework approach, SweetRush is leveraging AI’s capabilities – such as for AI coaching – and consulting with clients on how to successfully scale AI-driven projects to their enterprise.
San Francisco, Calif., April 8, 2024 – SweetRush is honored to top the eLearning Industry’s Top Content Providers With AI Tools Expertise list in 2024.
Best known for its learner-centric custom learning solutions that blend instructional design best practices with agency-level creative design, SweetRush has been disrupting the L&D industry since 2001 and has been judged by many as the world’s most innovative learning provider.
Says Adrian Soto, SweetRush Director of Immersive Technologies, “These days I spend a good deal of my time helping clients make sense of all the technology-fueled changes that are happening in our field, and AI certainly tops the list. I would add that everyone is excited but also afraid of falling behind, and so for me this moment has allowed us to go deeper with clients and go beyond the more traditional capabilities demo.”
The real power of SweetRush’s approach to utilizing AI — for AI-driven coaching, for example — is to view development in a holistic manner, recognizing that AI implementation takes a recipe to work and all the ingredients have to be present and in balance. While AI prompt engineering is important and gets a lot of attention, all “ingredients” are essential. Beyond training the AI, for an AI project to be successful, teams must consider visual design, learning-experience design, project management, development architecture and integration, user testing, and prototyping. And IT and security concerns have risen to the surface and need serious attention and due consideration.
“What I have observed is that clients are eager to jump in and engage AI, but more than ever they are choosing to work with us because of trust,” says Dani Silver, SweetRush’s Solution Architect. “The array of capabilities have to be present, but when you are marching off together into an ever-changing landscape, the trust element has become paramount.”
Empowering Learning: SweetRush’s AI Solutions and Immersive Experiences
SweetRush recently rolled out an AI-driven coaching experience for Hilton based upon three customer problems that require a response from the learner and then real-time feedback from an AI coach. Based on the success of the program, 19 more scenarios are now in development. For another client, SweetRush is incorporating advanced voice sentiment analysis and is looking at eye tracking on its technology roadmap.
To effectively scale and roll out an AI program to an enterprise, SweetRush has led the industry in WebXR implementation, which enables immersive experiences to be taken with a VR headset or on a desktop computer. SweetRush has tools to deliver these experiences and connect to its client’s LMS, all the while tracking essential data. This versatility enables scaling and validates the upfront development costs while enabling SweetRush’s clients to leverage the power of AI.
Says eLearning Industry Founder Christopher Pappas, “In today’s digital landscape, businesses are constantly vying for attention amidst a sea of training content and vendor options. Standing out requires more than just creativity; it demands strategy fueled by cutting-edge technology. And using AI tools like a pro is a must. This is where teaming up with one of the top content providers boasting AI expertise becomes not just advantageous but imperative.”
As a life-centered company, SweetRush is honored to work with client-partners who share a passion for building a better world and for creating learning experiences that touch lives, empower people, and create connections. Through SweetRush’s La Maestra initiative, every learning project also leaves a lasting legacy in the form of trees planted in Costa Rica’s Limón province.
About SweetRush
SweetRush is trusted by many of the world’s most successful companies to help them improve the performance of their employees and extended enterprise. SweetRush is known for exceptionally creative and effective solutions that combine the best of learning experience design with highly engaging delivery.
SweetRush services include custom L&D solution design and development, high-performing staff-augmentation talent staffing, certification development, cultural alignment, and innovative learning technologies such as VR, AR, and AI. SweetRush’s work has earned a long list of awards and accolades in collaboration with its world-class clients. Discover more at www.sweetrush.com.
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