What is gamification and how can it boost your employer brand?

Pete was interviewed recently and this nice run through of some of the positives from using gamification in the employer branding and recruitment process is the result.

https://www.ph-creative.com/blog/posts/what-is-gamification-and-how-can-it-boost-your-employer-brand/

I do get quoted in this article but among these I should point out that my favourite #gamification definition should really be attributed to Kevin Werbach and a quote about games making things harder should go to Bernard Suits.

I also like that Benchmark.games (David Szilagyi) got a nice mention too. We’ve used their products ourselves very successfully.

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