What is mass fashion?
What is mass fashion? The mass market is a segment of the fashion industry that’s right at the top of the fashion pyramid. The goal of the mass market is to reach as many people as possible. To achieve this, mass-market fashion brands provide fashion items at affordable prices.
The mass market is a segment of the fashion industry that’s right at the top of the fashion pyramid. The goal of the mass market is to reach as many people as possible. To achieve this, mass-market fashion brands provide fashion items at affordable prices.