Why did Club Penguin get shut down?

Why did Club Penguin get shut down? “Disney and the team were able to bring Club Penguin to the world and add [plush] toys.” But Disney closed the site in March 2017, citing declining user numbers. Disney’s subsequent attempt at a mobile version, called Club Penguin Island, flopped.

“Disney and the team were able to bring Club Penguin to the world and add [plush] toys.” But Disney closed the site in March 2017, citing declining user numbers. Disney’s subsequent attempt at a mobile version, called Club Penguin Island, flopped.