Why do Chinese marry in red?

Why do Chinese marry in red? Traditionally, on the wedding day, the bride wore a red dress and covered her face with a red veil. Red symbolizes good luck, happiness, and prosperity. Because most marriages were arranged, the first time the bride and groom usually met would be on their wedding day, when he came to pick her up.

Traditionally, on the wedding day, the bride wore a red dress and covered her face with a red veil. Red symbolizes good luck, happiness, and prosperity. Because most marriages were arranged, the first time the bride and groom usually met would be on their wedding day, when he came to pick her up.